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How to make the best offer for each of your customers?
What is the most efficient way to convert a lead into a customer?
You should make individual offers to each of your customers in real time. Find our how you could do that if you have huge customers database.
Integrate programmatic ad technologies with your CRM to build Customer Data Platform (CDP). It collects and unifies first-party customer data from multiple sources to build a complete view of each customer and then makes that data available to marketers to create targeted and personalized ad campaigns.